Start assessment Your goal · Your route · Your move
Tell us where you are, what you want and what you have to work with. The assessment narrows the right programme or level of coaching for you—then Jonathan reviews the route personally.
Experience that matters
Every plan starts with the individual. Your training history, equipment, schedule, confidence, recovery, limitations and actual goal all matter. That is why the starting assessment asks more—and why the recommendation means something.
Meet your coach
Choose the level of support
You do not need to guess which option is right. Complete the assessment and the site will narrow the route around how you train, what you need and how much support will actually help.
A genuinely personalised programme for home, limited equipment or a commercial gym—built from your assessment and reviewed personally by Jonathan.
A race-specific programme built around your division, running ability, station strengths and limitations, equipment access and time until race day.
A personalised programme plus one private review and check-in session each week, lasting up to 45 minutes.
For athletes and clients who need closer analysis, greater contact and more active programming decisions.
One-to-one or aligned two-to-one coaching at the same flat rate. You pay for expert coaching time—not the number of people present.
JK Online Coaching
A programme gives you the work. Coaching makes sure it keeps working. Submit your check-in each week and your JK PROFITNESS coach reviews your training, performance, recovery, obstacles and next actions personally.
Programmes receive a formal review approximately every six weeks and are adjusted sooner whenever progress, feedback or circumstances make it necessary.
See if coaching fits
Built around real life
Experience, schedule, equipment, health, confidence and current consistency.
Your answers change what is asked next. A HYROX athlete, a beginner and somebody returning after injury will not see the same route.
Receive a specific programme or coaching recommendation and an explanation of why it fits.
No personalised programme is released blind. Your assessment is checked before the plan is finalised.
“He keeps the sessions challenging without making them boring.
Connor · Since 2018
“Even after more than 11 years, I’m still learning during our sessions.
Carl · 76
“I’m lifting heavier weights than I was at 40—now 52.
Jason
“His training methods are adapted to suit anyone and everyone.
Ben
“Jonathan’s commitment to my progress extends far beyond the gym.
Sarah
“At 43, I am now in the best physical shape I have ever been in.
David B
“He sees through the limits you place on yourself and pushes you to be better.
Linsey
Coaching range
General fitness through to competitive performance. The method changes; the standard does not.
Progressive strength, powerlifting and Olympic lifting built around sound technique.
Running, stations, pacing and fatigue resistance for first races through to Pro preparation.
Boxing and MMA conditioning, engine work, power and repeatable output.
A controlled route back after injury, surgery or time away—with referral where required.
Focused coaching for up to four people. Individual attention with a stronger training environment.
Training, activity and realistic nutrition habits designed for results you can maintain.
Performance coaching
For HYROX, strength and conditioning clients who want training that transfers when it matters.
Build my performance routeThe coach behind JK PROFITNESS
JK PROFITNESS is founded and led by Jonathan Kepke, a performance coach with nearly 15 years of full-time personal training experience. The platform is also being built to welcome carefully selected independent coaches who meet the same standard of honest, individual coaching.
Meet your coachFounder · Performance Coach
Coach opportunities · Apply to join
Private personal training · Sunderland
One-to-one personal training with Jonathan Kepke from a private, specialist coaching space in Sunderland. No gym membership and no crowded commercial floor—just purposeful coaching shaped around your goals, experience and schedule.
JONATHAN KEPKE
70–80 Castle View
Castletown, Sunderland
SR5 3DW
Sessions are available seven days a week between 8am and 10pm, subject to existing bookings. Appointments and consultations are arranged directly around availability.
Train individually or as a compatible pair. Both options are a flat £45 per hour—you pay for dedicated coaching time, not the number of people attending.
Whether the goal is strength, performance, confidence or a clear return to training, every session is adapted to your level and progressed with purpose.
Please give at least 24 hours' notice when cancelling or rearranging. Late cancellations may be charged or deducted, although every reasonable effort will be made to refill the appointment first.
Enquire about PT with JonathanDedicated HYROX route
A personalised eight-week HYROX programme built around race division, running background, station strengths, equipment access and time until race day.
JK referral rewards
Rewards stack and remain valid for twelve months. The referred person must identify you when they enquire.
When your referral becomes an active in-person PT client.
When your referral joins online coaching—or choose 25% off one month of your own online coaching.
Adaptive coaching assessment
Answer honestly. Your route changes in real time and leads to a recommendation based on your goal, experience, circumstances, health screening and level of support.
Your objective
Choose the one that matters most right now.
Results with context
Read how a complete beginner built confidence and changed her body composition, and how a long-term client reached his strongest shape in his forties. Client-reported outcomes are shown with the work and timeframe behind them.
Explore client case studiesOpportunities for independent coaches
JK PROFITNESS is opening its platform to carefully selected self-employed coaches. Keep your independence, work elsewhere, retain your own clients and decide whether to accept every JK opportunity offered to you.
Apply hereClear before you commit
If your situation is more specific, contact JK PROFITNESS directly or complete the assessment—the route changes around your answers.
Yes. Your training history, goal, available days, session length, equipment, confidence and relevant limitations shape the programme. A JK PROFITNESS coach reviews it before release; it is not an off-the-shelf template.
Your assessment is reviewed and the programme is built, checked and approved personally. Delivery is normally within up to three working days after successful payment and receipt of the required questionnaire.
A one-off programme gives you a complete route to follow independently. Online coaching adds ongoing check-ins, accountability, feedback and changes as your performance and circumstances develop.
Yes. Exercises, explanations and progression are matched to your experience and confidence. The assessment identifies whether independent programming or closer coaching is the better starting point.
No. A plan can be built around a home gym, limited equipment or a commercial facility. HYROX preparation may use substitutions where race-specific equipment is unavailable.
Disclose it fully. We may adapt around a managed issue, request medical clearance, recommend supervised coaching or decline unsupervised programming where that is the responsible decision.
Yes. The assessment covers division, running background, all eight stations, equipment and race date. First-event and experienced-racer routes are programmed differently.
Monthly coaching can be cancelled before the next billing date in line with the Terms. Contact JK PROFITNESS for help with a subscription, changed circumstances or a payment.
Speak directly to JK PROFITNESS
Use whichever route suits you. For coaching enquiries, include your main goal and whether you are interested in online coaching or in-person personal training.
Your move
You do not need to be ready for everything. You need to be ready for the next step.
Start the assessment
